
Relationship Marketing: 10 Tips for Keeping Clients Happy
You've probably heard the saying "It's easier to keep an existing customer than to get a new one." Well, it's more than just a saying, it's true. That's why you want to take very good care of your current clients or customers and do whatever you can to give them lots of reasons and opportunities to buy from you over and over again. Who wants to constantly be out there pounding the pavement looking for new clients and customers? That's a lot of work. It's much easier to up-sell or cross-sell to people who already know and love you. Here are 10 tips you can use to put a successful Relationship Marketing program into place so you can reap the benefits for years to come. #1 Create a customer database or file Whether…